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  • TRA6202 - Technology for Bilingual Digital Marketing

    學分: 3
    時間: 45小時
    先修單元: Nil
    This module develops students’ competence in providing professional language services for bilingual digital marketing campaigns (English / Chinese). Students will get familiar with a wide range of digital marketing channels (e.g., search engines, digital displays, email, social media, online video, and mobile devices) and acquire skills in creating useful and engaging bilingual content accordingly.


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